All Episodes

Remember when ChatGPT first came out and it felt revolutionary? Well, that was just the beginning. Things are moving so fast in the AI world that by the time you figure out one tool, three new ones have launched. That's exactly why I brought Charlie Guo on the show—he's an AI engineer who actually understands this stuff and can explain it without making your head spin.We talked about what's actually happening behind the scenes with AI right now, why most "AI agents" aren't really what they claim to be, and Charlie's brilliant system for turning your random thoughts into polished blog posts. If you're feeling overwhelmed trying to keep up with AI while juggling your business and family, this episode will help you cut through the hype and focus on what can actually save you time.Feeling overwhelmed in your business? Take the Business Overwhelm Diagnostic. Top TakeawaysAI got way better at thinking things through, which is likely why we’ve seen an explosion in tools and use. They are much better at “reasoning” now.Most "AI agents" are just fancy automation tools that follow scripts you set up, not true assistants that can figure things out on their own and take action without your constant guidance.AI is finally starting to connect to your actual apps (like your email, calendar, and project management tools), which means we're getting closer to having a real digital assistant that can do stuff for you.You can turn car ride rambling into first drafts by recording voice memos of your ideas, then having AI organize them into actual articles—no more staring at blank screens.Let AI handle the grunt work, but keep the good stuff for yourself—use it for research and organizing, but don't let it write your insights or replace your personal voice that connects with people.Test AI with your own tasks every few months to see what it can actually do for your specific business instead of getting caught up in all the marketing hype about what it might do someday.Show NotesThe State of AI EngineeringTutorial: How to streamline your writing process with Whisper and GPT-4Dealing with AI Fatigue

I’m wrestling with whether I’m becoming too dependent on AI for critical thinking, especially after it helped me create an entire quiz for my business. While I don’t use it for actual writing, I’ve noticed I’m defaulting to AI for brainstorming, research, and problem-solving more quickly than I used to. I’m exploring the line between helpful automation and potentially weakening my own thinking muscles.What do you think? Send feedback to https://streamlinedfeedback.com This episode description was written by Claude AI.This was also published on my Audio Notes only feed, Joe’s Audio Notes. Let me know if you want to see more episodes like this. 

Remember when coding meant years of computer science classes and debugging late into the night? Well, things have changed. I recently sat down with Susan Bowles, founder and fellow solopreneur, to dive into the world of "vibe coding" — essentially describing what you want to AI and having it write all the code for you.While I had a nearly flawless experience with ChatGPT writing 2,000 lines of WordPress code for an underscoped client project, Susan's journey with Google Scripts was more of a write-test-fail-repeat cycle. We explored how this technology is reshaping not just how we build things, but potentially eliminating entry-level programming positions while creating new challenges around security and best practices.The conversation took an interesting turn when I shared my recent Claude horror story — what started as a simple quiz creation turned into building an entire WordPress plugin, only to realize I should have just used Gravity Forms from the beginning. Sometimes the smartest tool isn't the shiniest one.Special thanks to Kit for letting us use their studios! Learn more about them hereWant my AI Swipe file? Go here: https://streamlined.fm/automationTop TakeawaysVibe coding works best when you already understand the fundamentals — AI is great at writing code, but terrible at making decisions about what that code should actually doSecurity remains a major blind spot — AI will happily tell you to put API keys in plain text unless you know enough to question itThe technology excels at helping you execute cool ideas quickly and get to beta testing faster, but shouldn't be the foundation of a fundable businessShow NotesPart 2 of this conversation on "Calm is the New KPI"My previous episode: "I Vibe Coded a Client Project"Cortex podcastAustin ChurchChatGPTClaudeLovableZapierMake.comConvertKit (now Kit)streamlinedfeedback.comDisclaimer: Claude pretty much wrote this whole description based on the transcript.

I always say to use what you’ll actually use. For Famous Ashley Grant, that’s Google Workspace. And today, she’s telling us all about how she uses it to manage literally everything in her life – from client work to meal planning.Ashley's story hit home for me. Before implementing her system, she was constantly working too many hours, missing deadlines, and snapping at loved ones over simple questions like "what's for dinner?" Now she has a full system inside Google Sheets – and you’re going to learn exactly how it works. Want access to my database of 40+ automations and AI prompts for free? Get it here: https://casabona.org/streamlined Top TakeawaysHaving a central system for capturing tasks, ideas, and deadlines frees up mental space and reduces stress - Ashley calls her client work "quests" and "quest givers" to make tracking work more funTreating yourself as a "client" in your productivity system ensures your personal projects actually get completedQuick capture is essential - immediately add things to your system when you think of them or receive them (like license renewal notices)Check out my other shows at https://network.streamlined.fm Show NotesFamous Ashley GrantFamous Ashley on InstagramFamous Ashley on FacebookFamous Ashley on XFamous Ashley on LinkedIn

It’s an Automation AMA! From scheduling social media content to making kids' lunches (yes, really), fellow solopreneurs shared their biggest time-wasters. I ended up creating custom automation solutions for everything from podcast guest research to email management.Special thanks to Kit for letting me record in their Studios! I highly recommend them for email and newsletters!Get my free automations database at **https://streamlined.fm/automation** (powered by Kit, natch)Top TakeawaysSocial media scheduling can be mostly automated using a this kind of workflow: keep video details in Notion or Google Sheets, trigger Zapier when updated, and automatically schedule posts through Buffer or similar tools.Email overwhelm has multiple solutions including using Sanebox and Todoist for organization, plus Zapier watching for specific emails by subject or sender to automatically process them with custom workflows.Podcast guest research becomes manageable with tools like PodMatch for automated guest suggestions, intake forms for self-selection, and Google Alerts or PodScan to identify experts in your niche.AI transcription and summarization saves hours on client calls by automatically processing Zoom transcripts through ChatGPT with custom prompts for different call types (discovery, coaching, etc.).YouTube chapter creation gets easier when you use tools like Ecamm Live's marker button during recording, then search edited transcripts for your noted timestamps instead of relying on AI timing.The "one platform, do it well" approach beats spreading yourself thin across all social media—pick LinkedIn or another single platform and focus your automation efforts there.Show NotesSee the entire conversation hereHow I Keep my Email at Inbox ZeroAutomate Email Management with SaneBoxMy Brown M&M for Podcast Guest PitchingGrowth in Reverse PodcastPodMatchSanebox - Email filtering serviceTodoist - Task managementBuffer - Social media schedulingZapier - Automation platformNotion - All-in-one workspaceEcamm Live - Live streaming softwarepodscan.fm

I'm recording from Kit Studios in Boise while attending conferences, which got me thinking about something crucial to my business success—my travel system. As someone who travels frequently for networking and conferences, I've developed a streamlined approach that keeps me organized and stress-free on the road.My system revolves around two essential apps: Flighty for flight tracking (which often knows about delays before airlines do) and Apple Notes for keeping all trip information in one easily accessible place. But the real magic happens with my "New Trip" shortcut that automates the entire trip planning process—from creating calendar events to generating custom packing lists based on trip length and type.I also swear by checking bags instead of dealing with carry-ons, mainly because I travel with items that can't go through security, but also because it lets me move through airports quickly with just my backpack. Plus, I share some thoughts on Southwest's recent policy changes and how they might affect family-friendly travel.Special thanks to Kit for letting me record in their Studios! I highly recommend them for email and newsletters!Get my free automations database at https://streamlined.fm/automation (powered by Kit, natch)Top Takeaways:Flighty is a game-changer for frequent travelers — it provides real-time flight tracking with AI forecasting that often alerts you to delays before airlines do, plus it tracks connections and terminal transfer timesCreate a "New Trip" shortcut to automate trip planning — mine calculates trip length, adds calendar events, generates custom packing lists, and creates project templates in one tapSet up dedicated travel and conference focus modes — customize your home screen with essential widgets (time at home, flight info, maps) and silence non-essential notificationsLinksMy iPhone Focus ModesFlighty - Flight tracking app with AI forecastingApple Notes - For trip organization and quick referenceWidgetsmith - For custom widgets (QR code display)Whisper Memos - Voice note recordingTicci Tabs - Bookmark manager appTodoist - Project management for work tasksApple Reminders - For packing lists and personal tasksMacSparky - David Sparks' site (source of packing list shortcut inspiration)Send Feedback

I've been on a mission to use my phone way less this year, sparked by reading The Anxious Generation and that magical Disney World trip where I barely touched my phone. The solution? iPhone focus modes - my secret weapon for controlling the fire hose of information instead of letting it control me.Think about it: you finally sit down to get some real work done, and your phone starts buzzing with calendar alerts, group chats going off, and random notifications. It's enough to make you want to throw it out the window.Focus modes let you take back control by choosing exactly who and what can reach you in different contexts.I've crafted focus modes for every part of my day - from the gym to my ultra-strict "Green Zone" mode for deep work (where I can literally only see time tracking widgets). Each mode has custom home screens, specific apps, and even changes my Apple Watch face to match what I'm doing.*Want a peek into how I’ve created more time? Check out my free automations database and AI swipe file at https://casabona.org/streamlined*Top TakeawaysFocus modes are custom "Do Not Disturb" profiles that let you control which people and apps can interrupt you based on what you're doing - think of them as digital boundaries for different parts of your day.You can automate focus modes to turn on based on time, location, or when you open specific apps, so you don't have to remember to switch them manually (my fitness mode turns on when I get to the gym, personal mode kicks in at 6 PM).The goal isn't to be unreachable, it's to be present - focus modes help you context switch with intention instead of fighting your phone for the ability to concentrate on what matters in that moment.Show NotesScreenshots: Lock Screens | Home Screens | Focus ModesThe Anxious GenerationScreenTime+OpalFlightyFitBodEcamm LiveFantasticalThe BrickMy 2025 Yearly ThemeLeave Feedback at https://streamlinedfeedback.comCheck out all of my shows at https://network.streamlined.fm

Last year, my wife and I made the somewhat terrifying decision to skip summer camp for our kids to save $9,000-$10,000 and spend more intentional time together. It wasn't perfect—I gave myself a solid B—but we survived, and more importantly, we're doing it again this year.The financial savings were huge, but the real motivation was recognizing we're in a limited window where our kids actually want to hang out with us. Since we have the flexibility as solopreneurs to create our own schedules, why not use it? Last year taught me some hard lessons about communication, boundaries, and realistic expectations.This time around, I'm better prepared with clearer work boundaries, more structured activities for the kids, and honest conversations with my wife about what we both need to stay sane.Want a peek into how I’ve created more time? Check out my free automations database and AI swipe file at https://casabona.org/streamlinedTop TakeawaysThe real cost of summer programs goes beyond money—it's about recognizing the limited time window when your kids actually want to spend time with you, and leveraging the flexibility that comes with being self-employed.Structure matters for everyone—kids need predictable routines to avoid emotional meltdowns, and parents need clear work boundaries to prevent every meeting request from hijacking their already limited schedule.Time blocking becomes non-negotiable when you have less time to work—protecting your green zone (peak productivity hours) and limiting meetings to one day per week helps maximize focused work time.

I'll be honest—I don't officially do web development anymore. But when a nonprofit asked for help, I thought I could knock out a simple WordPress portal in 25 hours using no-code tools like Zapier and Advanced Custom Fields. Boy, was I wrong.What started as a straightforward project quickly turned into a nightmare of under-scoping and tool limitations I never saw coming. Zapier didn't work with WordPress custom post types the way I expected. Advanced Custom Fields still requires custom coding for Gutenberg blocks after seven years. Google Sheets automation had quirks I'd never encountered. It was starting to look more like 60 hours, not 25.That's when I reluctantly turned to ChatGPT for help—and it completely saved my butt. Instead of writing custom code from scratch or going back to the client with double the budget, I started "vibe coding." I'd describe the problem, ChatGPT would write the solution, and we'd iterate together. It wrote nearly 2,000 lines of code for me, handled complex features I would've needed premium plugins for, and let me stay flexible when the client requested changes.The result? A 30-hour project instead of 60, a happy client, and a reminder that sometimes the tools we resist most can be the ones that save us.*Want 40+ automations plus my AI swipe files? Head over to https://casabona.org/streamlined*Top TakeawaysVibe coding can be a massive force multiplier, even if you're not a developer—ChatGPT walked me through everything and cut my project time in halfAlways scope projects more carefully by testing tool limitations upfront, especially when assuming "obvious" features exist (spoiler: they often don't)AI coding made me more flexible and agreeable to client requests because I wasn't emotionally attached to hand-written codeShow NotesI built an app with AI and now I’m scared for WordPressHow to vibe code: 11 vibe coding best practices to start building with AI

When I first started using AI in my business, I was hesitant — it felt like a shortcut that might strip away my voice. But in this conversation with Corey Koehler, I learned that when you set it up the right way, AI can actually amplify your voice and make your work better — and faster.Corey shares how he went from spending hours grinding through client work and side projects to building an AI-powered system that slashed his production time, boosted his income, and gave him more time with his family. If you’ve ever felt overwhelmed trying to create consistent content or build your business while keeping your family first, this episode will give you a clear, practical blueprint for making AI actually work for you — without losing your soul along the way.I want to hear from you! Send your feedback to https://streamlinedfeedback.com. Top TakeawaysAI isn’t just for shortcuts — it’s an amplifier for your creativity and problem-solving if you build the right systems around it.Setting up "projects" inside ChatGPT (or Claude) lets you preload important context — like your business model, ideal customer, and writing style — so you're not starting from scratch every time.Authenticity still matters: letting AI write for you without human editing risks sounding bland and disconnected — “human in the loop” is key.Show NotesCorey’s FreebieRedefining RetirementCorey on LinkedInCheck out my other shows at https://network.streamlined.fm 

My therapist recently asked if anyone had ever talked to me about ADHD. While I've never been formally diagnosed, that question sparked a journey into understanding how our brains work—especially when running a business. That's why I was thrilled to chat with Skye Waterson, an ADHD strategist who helps entrepreneurs build "brain-friendly" systems.Skye discovered her own ADHD during her PhD studies and has since developed an approach called "Unconventional Organisation" that works with your natural thinking patterns instead of against them. If you've ever found yourself with 30 browser tabs open, jumping between half-finished projects, or creating elaborate systems you abandon by Tuesday, this conversation might be exactly what you need. Skye's practical approach cuts through the noise and focuses on what actually moves your business forward while leaving room for you to be present with your family.I want to hear from you! Send your feedback to https://streamlinedfeedback.com. Top TakeawaysMost of us genuinely have fewer than five truly urgent tasks each day—learning to identify what has actual external consequences versus what just feels urgent can instantly reduce overwhelmCreate systems that match your natural processing style rather than forcing yourself to use tools that don't work for your brainFind dopamine sources outside your business—hobbies and interests prevent you from creating unnecessary complexity just to keep things excitingShow NotesADHD Focus FilterSkye on Instagram (message “streamlined”)  Check out my other shows at https://network.streamlined.fm 

One of my favorite things to do at Disney World growing up was get on attractions and press all the buttons. They really made it feel like you were accomplishing things. Maybe that’s why I like the Stream Deck so much.I've been using Stream Decks for about five years now, starting with a 15-key model before expanding to a 32-key XL and adding two more devices to my setup. These programmable button panels have become an essential part of my workflow, helping me control everything from video production to home automation.While many see Stream Decks as tools just for streamers, I've integrated them deeply into my daily work—managing focus sessions, tracking time, controlling my lights, and executing shortcuts that save me dozens of clicks every day. They've become my personal control room that helps me work more efficiently and stay focused, whether I'm recording podcasts, creating videos, or doing deep work.Top TakeawaysStream Decks aren't just for streamers—they're incredibly versatile productivity tools that can automate repetitive tasks across your entire workflow, from video production to time tracking and home automation.Custom buttons with visual icons make actions more memorable than keyboard shortcuts, especially for complex or infrequently used commands that are hard to remember.Controlling my environment (like turning lights on/off, changing colors, or setting focus modes) with a single button press helps me transition between different work modes instantly, saving mental energy and reducing friction.

I solemnly swear I’ve never worked on a family vacation. Can you honestly say that? I can’t.From checking emails in Magic Kingdom to recording podcasts at the beach, I've been guilty of putting work before family time, even on vacation. After some not-so-great experiences (including a previous Disney trip that didn't go as planned), I've decided my upcoming Disney vacation with my family will be different.This time, I'm setting firm boundaries by not bringing my laptop, using devices like Brick to physically prevent me from checking emails in the parks, and setting clear expectations with clients. The truth is, most of us aren't handling truly mission-critical work—the world won't end if we're unreachable for a week. My kids are excited about this trip, and I refuse to be that parent staring at my phone while standing in "the happiest place on earth."Top TakeawaysI'm leaving my laptop at home and only bringing an iPad with keyboard for genuine emergencies, making the "pain" of working greater than the "pain" of the emergency itself.Using tools like the Brick app and Focus mode lets me physically block myself from checking work communications while at Disney, helping maintain boundaries during family time.Setting proper expectations with clients in advance is crucial—I've already notified everyone I'm actively working with that I'll be completely unavailable and explained why.Practicing "willful forgetfulness" about work matters helps reduce anxiety—most things that feel urgent aren't truly emergencies, and my business is designed to function if I step away briefly.Show NotesBrick App - App used to block distractions during vacationJoe's Audio Notes - For follow-up thoughts after returning from DisneyNewsletter Signup - To stay updated with the latest contentStreamlined Feedback - To share how you handle work during vacations

You’ve probably seen Rube Goldberg machines — those ridiculous setups where a marble rolls down a track, flips a switch, lights a match, and somehow makes toast. They’re fun to watch… but terrible for actually getting anything done.That’s how most automations feel when you’re first starting out: over-engineered, fragile, and hard to maintain. But real business-saving automations? They don’t need to be complicated. In fact, some of the ones that save me the most time are stupidly simple.In this episode, I walk through three automations I actually use — starting with a single-app setup inside Notion, moving to a form-to-database connection, and ending with a wild (but wonderful) workflow that ties together a whole bunch of tools. And yes, that last one does feel like a Rube Goldberg machine… but it works beautifully.If you want to see how these work or grab templates, head to casabona.org/automation.Top TakeawaysStart with simple, single-app automations. You’ll reduce points of failure and make it easier to trust your systems.The best automations evolve. I’ve been tweaking some of mine for years.Don’t build for complexity. Build for clarity, reliability, and ease.Show NotesWatch on YouTubeMy Automations DatabaseZapierMakeNotionTellaHazelSend feedback here!

The last time I went on vacation, I told people I wasn’t bringing my laptop. You know what they said? “Good job! That’s great.” The proper reaction should have been, “Obviously. Why would you bring work on vacation?”But that’s not the culture we live in here in the USA. Overworking and hustling is glorified. That’s why I’m excited to talk to Maegan Megginson.Maegan is a licensed therapist and holistic business mentor who believes every solopreneur can and should take sabbaticals—not just to rest, but to actually create a healthier, more sustainable business. In fact, she’s made sabbaticals a cornerstone of her business model and helps others do the same.We talked about how solopreneurs can actually make time for a sabbatical (even if you’re the breadwinner), what it looks like to step away without disappearing, and how to come back stronger, while avoiding burnout. This wasn’t some woo-woo talk about “finding yourself.” It was a practical, grounded look at how to create space in your business when it feels like the last thing you can afford to do.I want to hear from you! Send your feedback to https://streamlinedfeedback.com. Top TakeawaysSabbaticals aren’t vacations—they’re intentional periods of rest and reflection, more like a “season of winter” in your business.A four-week sabbatical gives your nervous system time to truly settle, with the first two weeks decompressing and the second two weeks offering space for clarity and creativity.Planning is key: figure out your financial needs and start saving so you can pay yourself while you're off.Show NotesMaegan Megginson’s WebsiteDeeply Rested PodcastJoin the Deeply Rested NewsletterStephen Hackett’s SabbaticalMy 2025 Yearly ThemeCheck out my other shows at https://network.streamlined.fm 

Remember when late-night hosts went remote during the pandemic and somehow looked worse than your average Zoom call? Even with massive budgets, their setups were rough. Meanwhile, I’ve managed to build a solo video production workflow that looks better than theirs — with no crew.In this episode, I walk through the tools and tech I use to replicate a full video studio by myself. I share how I record faster, cut editing time in half, and publish polished content — whether it’s courses, YouTube videos, or shorts — all without burning out. If video production has ever felt overwhelming to you, this is your permission to simplify.Top TakeawaysYou don’t need a crew — you need a system. With the right tools and prep, you can create professional-looking videos solo, without wasting hours on editing or setup.Ecamm Live is the command center. It handles everything — multiple cameras, screen sharing, overlays, and real-time scene switching — all mapped to buttons on my Stream Deck.Gling.ai cuts editing time by 80%. It automatically removes filler words, silences, and bad takes using transcript-based editing. It’s a total game-changer for long-form content.Tella is perfect for shorts and quick demos. It’s like what Loom should have been. I use it for social media clips, explainer videos, and coaching follow-upsShow NotesLuria’s EpisodeEcamm Live (use code CASABONA for 15% off)TellaGling.aiHow I’ve Configured my Stream Deck

Video is becoming an essential tool for solopreneurs, and having good camera presence can help you build trust and authority faster. But showing up well on video isn’t just about buying the right camera—it’s about understanding energy, framing, lighting, and how to create an engaging presence. I sat down with Luria Petrucci, a longtime video expert, to break down what solopreneurs need to know about looking and feeling confident on camera—without overcomplicating it.Plus, we dig into the psychology of video—how your background, body language, and even the way you use a teleprompter can make a huge difference in how your audience perceives you.If video has felt like a heavy lift, this episode will help you simplify the process and get started with a system that works for you.I want to hear from you! Send your feedback to https://streamlinedfeedback.com. Top TakeawaysThe camera steals energy – You need to bring 2-3x more energy than you think to avoid looking flat on screen.Good audio is more important than good video – Viewers will tolerate lower-quality visuals, but bad audio will make them tune out immediately.Perfection is a procrastination tool – Many solopreneurs overthink the tech instead of just hitting record and improving over time.Show NotesLuria’s Gear ChecklistLuria's Lighting GuideJoe’s gear recommendationsBold Video BundleTeleprompter MasteryCheck out my other shows at https://network.streamlined.fm 

I’ve been on a mission to help solopreneurs cut through friction—especially when it comes to using AI. And one major pain point? Staring at a blinking cursor, not knowing what to ask ChatGPT. If you’ve ever wasted time retyping prompts, getting inconsistent results, or forgetting what worked last time, this one’s for you.I finally built an AI swipe file—a collection of reusable prompts, templates, and context that lets me get better, faster results from tools like ChatGPT and Google Gemini. In this episode, I break down how I’m using AI right now, what’s in my swipe file, how it saves me time, and which tools I use to manage everything. I also shared some prompts from listeners about how projects in ChatGPT are starting to replace parts of my swipe file.If you’ve been meaning to get more consistent with your AI usage—or want to avoid typing the same prompt for the 100th time—this is your sign to start a swipe file.Top TakeawaysA swipe file isn’t just for copywriters—it’s a game-changer for AI. Think of it as SOPs for your AI tools: reusable prompts, saved context, and examples that give you consistent results without starting from scratch.ChatGPT Projects are starting to replace some of my swipe file needs by storing persistent context and instructions—great for repeatable tasks like show descriptions and editing guidance.AI is here to assist, not replace. Let it handle the scaffolding so you can focus on adding your personality and expertise on top.Want my actual swipe file? You’ll find it in my free automation database: streamlined.fm/joinShow NotesTextExpanderStreamlined FeedbackNotionObsidianBear NotesSimplenoteRaycast

AI isn’t just a passing trend—it’s a game-changer for solopreneurs looking to streamline and automate their businesses. Or is it? I’ve always been AI hesitant, but I’ve also been using it a lot more. So today's guest, Damien Schreurs, and I discuss how AI is shifting from simple task automation to handling cognitive work, why people struggle to accept it, and how solopreneurs can embrace AI without losing their unique touch. We also get really in the weeds with AI-powered workflows that save time, reduce manual work, and help you focus on what matters most in your business.I want to hear from you! Send your feedback to https://streamlinedfeedback.com. For all of the links mentioned in this episode, go to https://streamlined.fm/468Top TakeawaysAI is the next big automation revolution. Just like electricity or the internet, AI is here to stay, and solopreneurs who adapt early will benefit the most.AI isn’t a robot—it’s an automation tool for thinking tasks. AI models don’t create original ideas, but they can analyze, summarize, and assist in decision-making.The best automation still needs human judgment. AI can process data, but it takes human experience to make strategic decisions and apply insights effectively.Show NotesMacpreneur Podcast & WebsiteJoe Casabona on MacpreneurShould we use AI to write for us?The Coming Wave by Mustafa Suleyman & Michael BhaskarAlphaGo Documentary AI Marketing Institute MindStudio Make.com Zapier Claude AI ChatGPTCheck out my other shows at https://network.streamlined.fm Disclosure: ChatGPT generated most of this description from the episode’s transcript

 What started as a rebrand for Podcast Workflows turned into a full re-evaluation of my entire business. After conversations with my mastermind group and some deep reflection, I realized I wasn’t just serving podcasters—I was helping solopreneurs create space in their businesses through automation, systems, and smart workflows. Holly guided me through a brand strategy process that helped me clarify my audience, messaging, and positioning, leading to a full personal rebrand.  For all of the links mentioned in this episode, go to https://streamlined.fm/467Top TakeawaysNiching down feels scary, but it makes it easier for the right people to find and hire you.Clarity in branding makes decision-making easier, from product offerings to content creation.A good brand should reflect your personality and values—mine even incorporates my love for baseball and spaciousness.Show NotesNiching down feels scary, but it makes it easier for the right people to find and hire you.Clarity in branding makes decision-making easier, from product offerings to content creation.A good brand should reflect your personality and values—mine even incorporates my love for baseball and spaciousness.

Most solopreneurs already have a brand, whether they realize it or not—it's the perception people form about them based on their content, messaging, and presence. But without intentional branding, that perception is left to chance. Holly Arnett breaks down the difference between a personal brand and a business brand, the importance of branding beyond just logos and colors, and how a strong brand makes it easier to market yourself, attract the right clients, and streamline decision-making.Got something to say? Write in at https://streamlinedfeedback.com For all of the links mentioned in this episode, go to https://streamlined.fm/466Top TakeawaysA brand is not just colors and logos—it’s the perception people have of you.Branding is the process of shaping and controlling that perception intentionally.A strong personal brand makes you more recommendable—people should easily be able to describe what you do and who you help.Show NotesHollie ArnettMakers and Moxie

I HATE feeling friction with tech that’s supposed to make my life easier. And I love my iPhone, but I feel the friction sometimes. Apple Shortcuts can help solopreneurs automate repetitive tasks and reduce that friction. Today I break down some of my favorite shortcuts to show you how I make my life easier and help you come up with ideas. Whether it’s streamlining content creation, organizing tasks, or even just cleaning up screenshots, the right shortcuts can save time and reduce friction.The key takeaway? Look for areas where you repeatedly perform the same actions and build shortcuts to handle them. If you’re constantly adding things to reminders, capturing notes, or planning travel, there’s likely a way to make it easier.For all of the links mentioned in this episode, go to https://streamlined.fm/465Top TakeawaysApple Shortcuts can automate daily tasks, from capturing notes and managing to-dos to preparing for trips and cleaning up your phone’s clutter.The best shortcuts remove friction—if a task feels tedious, it’s a good candidate for automation.Experimenting with Shortcuts can help you find simple ways to optimize your work and personal life.Want to download my favorite Shortcuts (and 40 other automation templates)? Get them here: https://streamlined.fm/automateShow NotesAn Introduction to Apple Shortcuts with Stephen RoblesOrganizing Your Digital Life with Mike SchmitzMacStories & Apple Frames by Federico Viticci Actions for ObsidianWhisper MemosNautomate for Notion UsersShortcuts The Make Life Easier for Me

I hate CRMs. I know I need one—I’m doing more coaching, getting more inbound leads, and ranking in the top three organic search results for podcast coaches on Google.But no matter how many times I’ve tried HubSpot, Zoho, or whatever the flavor of the week is, they’ve never fit into my workflow.So I did a totally normal, not weird thing: I built my own CRM.In this episode, I walk through the simple system I set up using Notion, Todoist, Make.com, and my website. I’ll share why I built it this way, how it automates lead tracking and follow-ups, and why reducing friction is the key to sticking with any system.Plus, I’ll show you how you can apply this same approach to streamline your own processes—without forcing yourself into tools that don’t work for you. For all of the links mentioned in this episode, go to https://streamlined.fm/464Top TakeawaysThe best CRM (or any tool) is the one you’ll actually use—start simple and build on tools you already know.If you struggle with sticking to a system, it’s likely because it doesn’t fit your natural workflow. Adapt the system, not yourself.Don’t limit yourself because of past experience. There is lots of flexibility in the apps we use today, and you can take advantage of that.Show NotesScreenshots I posted on LinkedInAutomations DatabaseNotionTodoistMake.comGravity FormsWant to see the automations I use? Get access to my 40+ Automations Database at streamlined.fm/automation.Send feedback to https://streamlinedfeedback.comFeeling stuck? Check out my unstuck sessions at https://casabona.org/unstuck

Stephen Robles is not only a Shortcuts and automation expert—he’s also built a successful YouTube channel covering Apple products, smart home tech, and (of course) Shortcuts. But he didn’t just start making random videos. He figured out how to create content that people actually want to watch.In this episode, Stephen breaks down his YouTube strategy: how he finds content ideas, how he packages videos for success, and why your title and thumbnail might be killing your views. If you’re a creator trying to grow on YouTube, this episode is packed with insights.For all of the links mentioned in this episode, go to https://streamlined.fm/463Top TakeawaysYour packaging (title & thumbnail) is everything. If no one clicks, no one watches—so spend time making them compelling.Experiment with content angles. Stephen didn’t review the iPhone 15—he focused just on USB-C, which made his video stand out.Consistency matters, but smart workflows matter more. He records multiple camera angles at once, uses AI to edit, and batches content to maximize efficiency.Show NotesStephen’s YouTube Channel (Shortcuts Playlist)Stephen’s Shortcuts CommunityApple Shortcuts AppPushcut (for running Shortcuts automatically)Toolbox Pro (adds more actions to Shortcuts)Actions (another Shortcuts-enhancing app)Lutron Smart SwitchesMerossHomebridge (for adding non-HomeKit devices to Apple Home)Matt Cassinelli (Shortcuts Expert)Federico Viticci & MacStories (Apple & Automation)Gling.ai (AI-powered video editing tool)Transcriptionist (AI transcription app for Mac & iOS)ChatGPT API (for automating title ideas, OCR, and more)CleanShot X (for high-quality screen recordings on Mac)Ecamm LiveiZotope RX10 (audio cleanup & enhancement tool)DJI Osmo Pocket 3 (compact gimbal camera for video shooting)David Sparks (MacSparky) – Focus Modes & Productivity ExpertCGP Grey (YouTube Creator & Podcast Host, known for productivity & focus mode setups)Streamlined Feedback (Submit podcast & automation questions)Unstuck Sessions (1-on-1 coaching to get past business roadblocks)Want my Shortcuts and 40 more automations? Check out My Automations DatabaseSend Feedback: https://streamlinedfeedback.com

I’ve been talking a lot about automation this year, and one tool that keeps coming up is Apple’s Shortcuts app. So I brought in Stephen Robles, a YouTuber and podcaster who’s been using Shortcuts since it was called Workflows before Apple bought it.We get into what Shortcuts actually does, and how you can use it to automate repetitive tasks, eliminate friction, and make your iPhone way more useful. Stephen also shares some incredible automation ideas, from formatting podcast show notes to controlling smart home devices.If you’ve ever thought, I wish my phone just did this for me, there’s a good chance Shortcuts can make that happen.For all of the links mentioned in this episode, go to https://streamlined.fm/462Top TakeawaysShortcuts can automate almost anything. Whether it’s formatting text, logging data, or running workflows with a tap, it’s a game-changer.The Action Button takes it further. You can assign multiple shortcuts to one button press, making it even more versatile.Home automation can be super smart. Stephen shares how his smart shades close when he turns on the bathroom fan and how his patio fans activate when it gets hot.Show NotesStephen’s YouTube Channel (Shortcuts Playlist)Stephen’s Shortcuts CommunityApple Shortcuts AppPushcut (for running Shortcuts automatically)Toolbox Pro (adds more actions to Shortcuts)Actions (another Shortcuts-enhancing app)Lutron Smart SwitchesSend Feedback: https://streamlinedfeedback.com

Leah and I might be in different stages of parenting, but we have very similar situations — 3 kids, running a business, spouse who also works. So in part 2 of our interview, we jump into the societal expectations of moms and dads, discussing the stark differences in how each is perceived. Leah shares how she navigated running a business while being a hands-on mom and the challenges of unspoken gender roles in parenting. We also discuss our own anxiety with bringing kids up today vs. when we were kids — and how we’re trying to fix it. Top TakeawaysMoms Face More Pressure to “Do It All” – The expectation is still that moms handle home responsibilities, even when they work full-time.Balance Looks Different at Different Stages – Leah’s balance shifted as her kids grew older, and Joe’s approach has to be different with younger kids.Perfection is the Enemy of Good Parenting – It’s okay to not have Pinterest-perfect parties or homemade treats. Focus on being present instead.Show NotesListen to Part 1Leah RemilletBalancing Busy PodcastMy 2025 Yearly ThemeThe Brick DeviceThe Anxious GenerationWhy Over-Parenting Is Creating Anxiety—and What to Do Instead with Dr. Camillo OrtizSend feedback at https://streamlinedfeedback.com

Work-Life Balance is a myth! Or is it? In today’s conversation with Leah Remillet, we talk all about our goal as solopreneur parents to have everything – as in “AND,” not “OR.” Leah emphasizes that balance isn’t about equal time for everything but about feeling good in YOUR core areas of life. She explains her framework for achieving work-life balance through priorities, presence, and purpose and offers practical strategies like setting boundaries, system stacking, and discipline to maintain balance.Top TakeawaysSet Boundaries with Your Work – Create office hours, shut down your computer, or build whatever boundaries you need to to make that mental shift.Perfection is a Myth – Instead of focusing on what’s going wrong, focus on the “bright spots” where things go well and build from there.System Stacking is Key – Small, intentional habits (like meal prepping, scheduling breaks, and using alarms) create long-term balance.Show NotesLeah Remillet Balancing Busy PodcastMy 2025 Yearly ThemeThe Brick DeviceThe Anxious GenerationWhy Over-Parenting Is Creating Anxiety—and What to Do Instead with Dr. Camillo OrtizSend feedback at https://streamlinedfeedback.com 

  This weekend, I completely rearranged my office—and I couldn’t be happier with the results. What started as frustration with my camera framing turned into a full workspace transformation. In this episode, I break down:  - Why I moved my desk and how it improved my video setup  - The changes I made to declutter and improve cable management  - The unexpected number of extra USB cables and extension cords I found (seriously, where did they all come from?)  - Why I finally got rid of my massive softbox lights  - My ongoing whiteboard dilemma and plans for even more optimization  Timelapse of my Office Rearrangementhttps://youtu.be/H8Ar19kSBjEGot questions or office setup tips? Let me know!

Automation can feel overwhelming, but it all boils down to four simple components: triggers, actions, conditions, and timing. Once you understand these, you can start automating repetitive tasks, saving yourself hours of work and mental energy.In this episode, I break down these components with real-world examples, like home automation and business workflows, and share how you can use them to create seamless systems for your solopreneur business.Then, I’ll tell you how you can start thinking about your tasks in terms of these components.Top TakeawaysTriggers are the events that kick off an automation, like a form submission or a specific time of day. Identifying what starts a process is the first step in building an efficient system.Actions are the tasks your automation performs after the trigger, whether it’s sending an email, updating a database, or turning off your smart lights.Start identifying daily tasks that could benefit from automation. Map out the trigger, action, condition, and timing to see how you can streamline your workflow.Show NotesSlides from My Podfest TalkAutomations Template DatabaseSend Feedback

January was chaotic for me, with family time over the holidays, snow days, travel for Podfest, and a house full of sick people. Despite all that, my business kept running smoothly thanks to the systems and processes I’ve built over the years. Instead of stressing over a “lost” month, I decided to start 2025 in February, reframing my timeline and giving myself permission to adapt. This experience reinforced the importance of creating margin—not just in your weekly schedule but as a core part of your business—to handle unexpected disruptions while still moving forward. Top TakeawaysMy systems and processes provided me was more margin than I thought. Despite not working for half of December and a lot of January, I was still able to continue producing my podcast, posting here, generating leads, and sending out proposals.The calendar year is arbitrary. The things I wanted to do that I didn't do in January can easily move into February. And I already know my systems can support those changes.Building margin into your business isn’t just about avoiding burnout—it’s about ensuring you have the space to adapt and thrive, even during busy or unpredictable times.Show NotesRead the LinkedIn postLeave feedback at StreamlinedFeedback.com