How I Produce a Week of Content in 90 Minutes

I was at a retreat with my mastermind group. We were going over our big takeaways, and my friend Cat reminded me of something: I output more content than most people. Her point was that when someone sees you doing what looks like a lot, it can feel completely unreachable, so they shut off to your message entirely.

So today, I want to pull back the curtain. I put out two podcast episodes a week, two YouTube videos, a newsletter, a blog post, and three LinkedIn posts — and I promise it's not as time-consuming as it sounds. I'm just spending my time the right way, because I have a good system.

Specifically, I walk through exactly how I produce my Friday Wrap-Up — a newsletter, a podcast, and a video — every single week in 90 minutes or less. I cover how I gather ideas all week with Obsidian and Capture, why I write the newsletter first so it doubles as my script, how Ecamm and a Stream Deck cut my post-production to almost nothing, and how I use Gling and a custom Claude skill for light editing and show notes. One idea becomes three to five pieces of content.

Want my full content creation system, tools, and automations? Get the free Solopreneur System Starter Kit at https://streamlined.fm/kit.

————
Streamlined Solopreneur helps overwhelmed coaches, consultants, and service providers build systems so their business doesn't depend on them. 

Each week, Joe Casabona shares one practical idea — a system, tool, or strategy, with AI doing the tasks, not the thinking — to help you beat overwhelm, get your time back, and run your business without sacrificing the rest of your life, or your health.

Looking for a place to start? Download the Solopreneur Systems Starter Kit: the 4 systems every solopreneur should have, the simplest way to set them up, plus the exact tools, automations, and AI prompts you need. No guessing. Get it free at https://streamlined.fm/kit.

Connect with Joe on LinkedIn: https://www.linkedin.com/in/jcasabona/