Creating YouTube Content for the Viewer (and not the Algorithm) with Hannah Smolinski
S1 #291

Creating YouTube Content for the Viewer (and not the Algorithm) with Hannah Smolinski

We must make content to serve the almighty algorithm to make money on YouTube, right? Wrong! Over the last couple of weeks, you’ve heard from creators who are doing a video that works for them — and today’s guest is no different. Hannah Smolinski is a Fractional CFO who grew her YouTube channel to 38,000 subscribers and doesn’t pay attention to analytics. Instead, she answers questions her target audience has, is generous with her time and her knowledge, and knows it’s all about the long game, not getting rich quickly.
Top Takeaways:
  • Don’t make money for Adsense. It’s too unpredictable. Instead, create good content and get people to know, like, and trust you.
  • Doing videos on free resources helps get people onto your list. From there, you can continue to provide value, promote new videos, and form relationships with potential customers.
  • The beautiful thing about consulting and YouTube: it allows people to really warm up to you. Hannah says most of her calls are with people who are already ready to hire her thanks to YouTube.
Show Notes:
Sponsored by: Nexcess | Ahrefs | LearnDash

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Streamlined Solopreneur helps overwhelmed solo business owners go from overwhelmed to having their time back.

Each week, Joe Casabona shares one practical idea — a system, tool, or strategy to help you get your time back without selling your soul to AI...and run your business without sacrificing the rest of your life, or your health.

Looking for a place to start? Take the Solo Systems Starter Quiz. 60 seconds, 8 questions, and I will tell you what system you should build first, and exactly how to build it. https://streamlined.fm/quiz 

Connect with Joe on LinkedIn: https://www.linkedin.com/in/jcasabona/